Tag Archives: LUTV

LUTV: High Time Leeds United Reached For the Sky – by Rob Atkinson

LUTV, the Whites’ very own dedicated online TV channel has massive potential to be a worldwide success, given the club’s rapidly growing and endlessly fanatical global support. It would be difficult to overstate this potential even as things stand but, with a more ambitious approach, the Sky would literally be the limit.

As we stand, the service is sometimes ok, sometimes so-so – but, all too often, it goes down completely or suffers from annoying buffering problems. It’s not the sort of thing which is good for customer relations; people for whom the chance of seeing their heroes play “live” are paying good money, and they are all too often being left frustrated and disappointed as their screens freeze while their blood boils.

The answer, surely, is to emulate some of the other clubs with followers all around the globe, in seeking a superior technology as a platform for broadcasts. I’m not au fait with the commercial issues surrounding the broadcasting of a club channel as part of a Sky TV package, but it does seem to me that there is a vast and growing market out there made up of far-flung fans desperate to see anything to do with Leeds United.

It must work for the likes of Liverpool and Chelsea, or they wouldn’t be there on the Sky Sports menu. If it can be a success for them, so it could be for Leeds – especially when you consider our owner is a TV mogul in his own right.

So come on, Andrea Radrizzani, let’s get our act together like the big club we are, and fly Sky high. You know it makes sense – certainly better sense than the current hit and miss service we’re all having to make do with. I’d be a willing subscriber, and I’m certain thousands around the world would be queuing up to hand over their hard-earned cash for a decent product that doesn’t leave you gnashing your teeth and tearing your hair out.

I’ll watch this space with interest.

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High Time Leeds United Got Serious and Professional about LUTV – by Rob Atkinson

The Twitter hashtag #LUFC on Thursday evening was full of Leeds fans moaning, carping and complaining bitterly. This isn’t exactly an unusual state of affairs but, for once, almost every gripe was well justified. Because, departing from the usual theme of ranting about transfer activity or the lack thereof, Leeds fans on Thursday evening were up in arms about the woefully amateurish “service” provided by LUTV.

To say the service provided is not good enough hardly does justice to what an appalling travesty it is. The club have had the cheek to charge for what is likely to be pretty grim viewing – a series of pre-season friendlies with hardly a new signing to be seen – and they have failed, in the case of the York City game, to fulfil their side of this dubious bargain. The picture constantly froze, and even when there was some visual action, it was miles out of sync with the amateurish commentary. Most of the time though, the picture was pixelated or frozen. It’s not good enough, not when you’re charging folk hard brass. The package of pre-season matches is around fifteen quid, with individual games at £3.99. By comparison with that, the beer I bought at a Broadway Theatre last year, which came in at around $14 for a half pint, was pretty good value.

It’s time Leeds United got serious about their in-house TV station, and sought a satellite platform as other clubs have done, Liverpool and Chelsea being notable examples. It’s difficult to understand why this doesn’t appear close to happening; our owner is a media mogul, for heaven’s sake, and the strength of the Leeds following globally is the stuff of legends. The demand is there, surely the resources are too, and there’s simply no excuse for a club like Leeds to take our money and then provide a service that simply doesn’t work.

So let’s see LUTV on Sky, the interest would be huge if there was a reliable and professional service. Then perhaps the days of buffering, shoddy camera work and joke commentators could be put firmly behind us.